follow the fashion

sportsgirl likes konstantina mittas

Posted in Designers, Queen Adelaide Building by brisbane on September 15, 2010

Hot on the heels of collections from Arnsdorf, Ellery and Aje, Konstantina Mittas is the latest designer to join the ‘Sportsgirls Like’ collaborations. The queen of avant-garde Australian design, Konstantina has earned a dedicated following for her unique and daring designs – and now the designer lends her trademark theatrical niche to a ready-to-wear range of seven garments. The range is available from Sportsgirl at Queen Adelaide Building, Queen Street Mall. Click here for store details.

neon heartache: autumn/winter collection

Posted in Autumn Winter 2010, Designers by brisbane on May 17, 2010

Born from the incurable heartache of a life-long love affair with fashion, Neon Heartache is the brainchild of Brisbane born Amelia Duncombe. Offering amazing statement pieces, Neon Heartache is about setting the trends and we just love the new autumn/winter collection ‘Idiosyncrasies’ – shot with Brisbane City as the backdrop, it’s just divine. The range can be purchased now through the new online store at: (plus at Meow Meow, The Tribune and Upstairs on Wickham).

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behind-the-scenes @ akko

Posted in Designers by brisbane on April 19, 2010

Up-and-coming Brisbane fashion designer Alexandra Ovijach invited us along to the  ‘In Soft Focus’ Spring/Summer 2010 shoot for her label – akko.  We were lucky enough to get a behind-the-scenes look of the range that uses soft fabrics combined with pastels and buttery nude hues, resulting in effortless chic pieces. Alexandra has played with shapes, contrasting textured fabrics and draping to give light and dimension to each piece. From super sharp blazers with shoulder detailing, to romantic ruffled dresses, the collection is contemporary dressing with timeless appeal.

You can get your hands on Akko’s current range at the South Bank Young Designer Markets. Stay tuned for details on when and where you can purchase the ‘In Soft Focus’ collection.

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qut fashion graduate parade highlights

Posted in Designers, Fashion Parade by brisbane on April 12, 2010

The QUT Fashion Graduate parade took place late last year but the memories of it remain in our minds as it was such a truly innovative show. The parade showcased the wares of some of Brisbane’s best up-and-coming designers, some of which are definitely destined for bigger things. The highlights video is now available to view, so check it out here for yourself.  

Heidi Elizabeth

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vote for your fave avant-garde designer

Posted in Competitions, Designers, QueensPlaza by brisbane on April 7, 2010


Anna T

QueensPlaza has embarked on a search for Brisbane’s best Avant-Garde designer. The winner will assist style the Spring Summer 2010 QueensPlaza photo shoot, have their design on show in QueensPlaza for a month and fly to Sydney to meet Leona Edmiston. It’s a kick start into the design industry.

The finalists have been chosen and now it’s your chance to vote for your favourite. Vote for the look that you think best illustrates Avant-garde – one that pushes the boundaries of what is accepted as the norm or the status quo, and is fashion forward or individualistic. Cast your vote at

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Bessie Head’s Gail Sorronda interview

Posted in Designers by brisbane on January 27, 2010

One of our favourite Queen Street Mall boutiques – Bessie Head – has posted an insightful interview with Gail Sorronda designer, Gail Reid, on their blog.

Gail, a Brisbane local, talks about her fears, inspirations and memories. Have a read at …

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Gail Sorronda – best womens designer in 2threads Australian Fashion Awards

Posted in Broadway on the Mall, Designers by brisbane on January 11, 2010

Congratulations to Brisbane designer Gail Sorronda who was recently voted best womens designer in the 2threads Australian Fashion Awards 2009!

Gail Sorronda is one of Brisbane’s best exports, famous for her whimsical monotone creations and her knack for constantly pushing the envelop of innovative fashion design.

Her collection can be found at Bessie Head, Broadway on the Mall.

Gail Sorronda Invasive Exotics Spring Summer 2010


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Chelsea de Luca – Una Bella Vita collection

Posted in Autumn Winter 2010, Designers, Jewellery, Video, Wintergarden by brisbane on January 7, 2010

Brisbane jewellery and accessory designer, Chelsea de Luca, has just launched a preview of her yet-to-be released new collection – Una Bella Vita. 

This is the label’s first collection featuring coloured stones, while still remaining true to the distinct French art deco, yet modern style that has helped Chelsea de Luca establish a cult following. Many pieces have be spotted on celebs such as Beyonce, Gwyneth Paltrow, Elle MacPherson, Roisin Murphy, Kate Miller-Heidke and Dannii & Kylie Minogue, to name a few.

Catch a glipse of the gorgeous collection in this short film …

Chelsea de Luca is stocked in the city at Lisa Ho, Wintergarden. And at her store at 76 James Street, Fortitude Valley.

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Brisbane = fashion

Posted in Competitions, Designers, Events, MBFF, QueensPlaza, The Myer Centre by brisbane on August 21, 2009

Brisbane could well be called the ‘fashion capital’ thanks to so many events kicking off from tomorrow …

The Easton Pearson Exhibition starts tomorrow at the Gallery of Modern Art. Mercedes-Benz Fashion Festival Brisbane starts on Sunday with a host of events at City Hall and the Queen Street Mall. The Follow the Fashion Winning Designer will be announced on Fri 28 at the Queen Street Mall MBFF ‘Fashion Snap’ Parade. In Fashion is still on at the Museum of Brisbane. The Myer Centre and QueensPlaza are a buzz with offers, comps and events, including the Vogue Photographic Exhibition that starts on August 25. Plus 30 Days of Fashion & Beauty starts in September and there are some cool events happening in the Queen Street Mall.

So keep ‘following the fashion’ for info, updates, pics and more …

From ‘Fashion Follower’

Easton Pearson

Photo credit: Easton Pearson runway show ‘Rainbow Coalition’ at the Spring Summer 2009/10 Rosemount Australian Fashion Week, Sydney, 29 April 2008. Image courtesy: Easton Pearson. Photography: six6 photography.

Designer Finalist Profile: White Sands

Posted in Designers, Follow the Fashion Competition by brisbane on August 21, 2009

A little sexy, a little fun, always fashionable. White Sands is quintessentially glamorous, always with an eye to fashion, and a nod to the carefree style that is so Australian. An anthology of unique and fashion forward styles. From tiny brazilian cut bikinis and beautifully shaped maillots in exclusive prints. White Sands is tipped to be one of the most glamorous, fashion forward collections to come out of Australia yet.

White Sands

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