follow the fashion

you can feel it in the air …

Posted in MBFF, New Stores, QueensPlaza by brisbane on August 11, 2011

… spring is on its way. It’s my favourite time of the year as it feels like the world starts to wake up again after months of hibernation. And there are so many exciting things going on in Brisbane that you don’t really have an excuse not to get out. Here’s what’s on my list for the next week.

 Molten Store – I mentioned it in my last post but I have to mention it again as this store is so damn gorgeous! I want everything. Get shopping!

oh hello – I know it’s not technically ‘fashion’, but I can’t help but mention this new bar that is opening in the Valley tonight. Owned by one of my lovely friends, I’m super excited to check out the new venue that was previously home to old faithful, the Monestry. I can already see this place being my new favourite haunt.

Threadbare – Another online boutique owned by some Brisbane locals. It looks like it’s going to be amazing! Designers that will be on offer include Ellery, Josh Goot and Gala Curious. Stay tuned for more details and the launch date …

Ellery Pop Up Sale – And speaking of Ellery … tomorrow and over the weekend head to The Cottage at 67 James St in the Valley for items from the Ellery archive, runway samples, as well as rare highly covetable pieces from past seasons. All at a smidgen of their former price. Yay!

Mercedes-Benz Fashion Festival Brisbane – I’ll post more about this soon. But if you haven’t already, make sure you purchase your tickets to what will be another great week of local and national fashion in Brisbane, kicking off on 20 August.

 Zimmermann – Why oh why do you do this to me? I may have just spent way too much money on their new collection. And I may have bought the mustard leather skirt. But can you really blame me? Check out the collection at the QueensPlaza store today, if you dare.

stiletto in the ghetto

Posted in Brisbane Designers, Events by brisbane on March 10, 2011

Stiletto in the Ghetto is set to take over Hynes Street in the Valley next Friday night 18 March. Showcasing a street style catwalk, visual exhibitions, a designer auction, pop up bars, chill out lounge areas, live performances, and local designers and boutiques including – SOOTKini BikiniGarnsis, Subfusco, Neon Heartache, Fallow and City Dweller – this FREE event is a first for Brisbane. Proceeds raised will be donated to the flood relief appeal, so make sure you head along and show your support. Click here for more info.

new year resolutions

Posted in Broadway on the Mall, Elizabeth Arcade, Inspiration, Style Muse by brisbane on January 10, 2011

Happy new year everyone! We are back from holidays and it gave us plenty of time to reflect on 2010 and decide on our 2011 style resolutions. We have so many! … be daring, wear more accessories, look to our muses, be prepared, achieve extra height, inject colour, wear more local designers … We are sure we’ll think of more as the year unfolds and we are even more inspired. What are your new year style resolutions?

Muse – Dree Hemmingway

Shakuhachi’s autumn/winter collection (in love!) – in-store in the coming months at David Jones, QueensPlaza

Brisbane accessories designer – Lunatic

Muse finder: Jak & Jill Blog


Sass & Bide neckpiece, $250

Cameo – preorder now at Little Lace, Elizabeth Arcade

Muse: Erin Wasson

Self Titled @ Bessie Head, Broadway on the Mall

Sportsgirl wedge boot, $159.95

Van der glas human hair ring from The Loft, Broadway on the Mall 

mbff highlights – day 3

Posted in Fashion Parade, MBFF, Spring/Summer 2010/11 by brisbane on August 10, 2010

Neon Heartache

Neon Heartache

Neon Heartache

Lilya (jewellery by Cool Baby Cool)

Lilya (jewellery by Cool Baby Cool)

Alexandra Harper

Miss Unkon


Miss Unkon

Day three of the Mercedes-Benz Fashion Festival saw some of our best local talent showcase their latest collections. One of our favourites is Brisbane’s Neon Heartache, with a range featuring edgy designs in a muted colour palette -we want so many of these innovative pieces! Lilya produced yet another totally wearable collection that will see many gals through the warmer months (featuring great beach inspired jewellery by coast label Cool Baby Cool). We couldn’t go past Alexandra Harper’s amazing creations – perfect headware for the upcoming races. And finally we just have to mention Miss Unkon with it’s sweet-as-pie range as part of beginningboutique’s parade.

neon heartache: autumn/winter collection

Posted in Autumn Winter 2010, Designers by brisbane on May 17, 2010

Born from the incurable heartache of a life-long love affair with fashion, Neon Heartache is the brainchild of Brisbane born Amelia Duncombe. Offering amazing statement pieces, Neon Heartache is about setting the trends and we just love the new autumn/winter collection ‘Idiosyncrasies’ – shot with Brisbane City as the backdrop, it’s just divine. The range can be purchased now through the new online store at: (plus at Meow Meow, The Tribune and Upstairs on Wickham).

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MBFF showcases ‘Follow the Fashion’ Entrants

Posted in Follow the Fashion Competition, MBFF by brisbane on August 31, 2009

Follow the Fashion was a great way for local fashion designers to showcase their designs, and many of them took the next step and featured their pieces in MBFF last week. Our tip: get in fast to get your hands on your fave pieces from these amazing designers before they hit the big-time and sell out!


AKKO (one of the ‘final five’)

White Sands

White Sands (one of the ‘final five’). Stocked at David Jones, QueensPlaza, Queen Street Mall.

George Wu

George Wu

Kinin Handbags

Kinin Handbags

Mother Maria

Mother Maria. Stocked at Cheeks, Adelaide Street, City.

Neon Heartache

Neon Heartache


Talulah. Stocked at Bam & Juju, Wintergarden, Queen Street Mall.

Tia Carrigan

Tia Carrigan

Tom Gunn

Tom Gunn. Stocked at Jean Brown, Tattersall’s Arcade, Queen Street Mall.

Neon Heartache … Inspirations

Posted in Designers, Follow the Fashion Competition by brisbane on July 7, 2009

We asked Follow the Fashion entrant Amelia Duncombe (designer of Neon Heartache) what inspires her …

“I draw my inspiration from my travel surroundings, such as the austere skyscrapers of New York, the grungy streets of London and the colourful Nike kicks of San Francisco.  However I find more of my influence comes from my own experiences here in Brisbane.

Things such as lying in New Farm park flipping through an Oyster or Vogue with friends, getting ready for a night out, or passing someone in the street wearing my clothes that I had sold them at the markets, these are all thrilling to me.

The way people in Brisbane interpret fashion, and how it has evolved into a fast-paced industry is so exciting for a young designer such as myself. If I had a chance to be part of this incredibly edgy scene it would be exhilarating. I would be proud to represent the new stage of the Brisbane fashion face”.

Love from ‘Fashion Follower’

Neon Heartache 2

Neon Heartache 1

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